To launch Nike’s new football boot, Phantom VSN, to teens around the world, we unleashed a mysterious character called ‘The Phantom’. The work generated 1.2 billion impressions and Nike called it their most succesful campaign of 2018. 
Art Director, Social
Wieden+Kennedy
Client: Nike
Year: 2018









The big TVC, created by Riccardo Rachello and Jake Barnes. 













 

ART/CREATIVE DIRECTION

Berlin, DE.